Brian Rice Insights
Analysis grounded in current conditions and practical consequences. Long-form master articles and professional commentary on real estate, business, investment, consumers, technology, markets, and professional practice.
Why We Verify
Why We Verify Real estate transactions should begin with something simple: knowing who you are dealing with. At Real Estate […]
Read article →Information Is Part of the Product
Consumers make better decisions when businesses explain not only what they sell, but why the product, service, price or recommendation makes sense in the current environment.
Read article →A Rational ‘No’ Is Better Than a Forced ‘Yes’
A transaction created by pressure is not automatically a good transaction. Strong businesses should be willing to hear no when the proposed exchange does not make sense.
Read article →The Land-to-Dream-Home Path Has Changed
Buying a vacant lot and later hiring a contractor to build a dream home remains possible, but the consumer now has to navigate a far more complex construction and financing environment.
Read article →A Property Can Have Value and Still Be a Bad Acquisition
Good investing is not simply finding property and buying it. The discipline lies in deciding whether a specific asset, at a specific basis, creates an acceptable transaction.
Read article →Why ‘Market Value’ and a Buyer’s Maximum Price Are Not the Same Thing
A parcel can have a legitimate market value while a particular buyer still cannot rationally pay that full amount. Understanding the difference makes land negotiations more productive.
Read article →Cold Outreach Isn’t the Problem. Outreach Without Value Is.
Cold outreach still has a legitimate place in business. The problem begins when interruption replaces value and the script becomes more important than the person receiving the call.
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